Facebook & Instagram Ads

Starting at $2497

Increase your sales and build greater brand awareness. 

Facebook ads can be particularly effective in the outdoor industry to increase revenue and subscribers, in addition to  building brand awareness.

But they can also be stressful, time-consuming and you definitely cannot set it and forget it. And with the constant changes, it can be impossible to keep up!  Let an expert take over to maximize your results and cut out the guesswork.

You provide photography and video.  I’ll create the copy,  audiences, and strategy that converts!

Ready to hand it over so you can focus on what you do best? Book a free 20-minute discovery call.


  • Initial strategy call

  • On-boarding packet with e-commerce briefing document

  • Pixel code analysis and assistance with implementation

  • Review of landing pages with feedback / recommendations

  • Create / review audiences

  • Rapid Fire Testing first month to determine best audiences, hooks and creative

  • Create Facebook ads campaign, ad sets, and ads.

  • Ad copy & recommendations for ad images

  • Ongoing management and optimization

  • Monthly reports

Smart Simple Metrics

Starting at $1197

Sometimes it’s hard to tell what is and isn’t working with your marketing. 

But with the right Google Analytics setup and custom tracking links it IS possible to see what’s driving the most traffic, and generating leads and sales.

Our Smart Simple Metrics package includes Google Analytics set up customized for your goals, along with a UTM parameters tracking sheet and training on how to add custom links to anything that brings traffic to your website. Email, paid ads, social posts, podcasts and guest blog posts can all be tracked and tied to your business goals.

Interested?  Schedule a free 20-minute discovery call.


  • Goals questionnaire & strategy call

  • Customized Google Analytics goals setup

  • Link tracking strategy and setup

  • Customized URL builder to manage your tracking links

  • 1 hour  Zoom training call (with recording available)

  • Follow-up email support for 2 weeks

  • Add-on: Google Data Studio dashboard

Page & Campaign Audits

Starting at $497

Would you like an expert set of  eyes on your social media content or ad campaigns?

An audit of your ad campaign or Facebook and Instagram pages involves reviewing and analyzing  three main factors of your social media marketing:

  1. What strategy is working and giving you optimum results
  2. What isn’t working and is repeatedly failing to give good returns
  3. What can be done to achieve better results on your chosen social media platforms

I’ll do a video walk-through of your content or ad account to provide insight and actionable tips focused around your stated goals.  The audit will be recorded so you can watch again or share with your team.

Want to learn more?  Schedule a free 20-minute discovery call!

Workshops & Training

Starting at $699

Want to leverage your business’s social media presence more effectively? You may benefit from additional training that is customized for your team. I offer one-on-one training, in-person workshops and group Zoom calls.  Recent trainings I’ve delivered include:

  • How to track your results from your social posts
  • Creating a hashtag strategy for growth
  • Develop a social plan that encourages engagement and builds followers
  • Train your team to think strategically on social

Want to find out if this is right for you? Let’s schedule a free 20-minute discovery call!